Hutton,1999 identifies four stages of Public Relations (PR), starting from ‘the public be fooled’ improving to ‘the public be informed’, progressing ...
Read MorePublic Relations (PR) has undergone significant transformations in Ghana, and women are playing an increasingly vital role in shaping the industry’s f...
Read MoreLike numerous other disciplines, Public Relations (PR) has evolved significantly. Originally focused on employing methods of persuasion, it has evolve...
Read MorePublic Relations has long been the cornerstone of how organizations communicate and build relationships with their audiences. However, in today’s fast...
Read MoreAccra, May 2, 2024 – In an era marked by unprecedented challenges and transformative shifts, the significance of public relations (PR) professio...
Read MorePublic Relations (PR) is a vital aspect of any business’s success. It helps to shape its image, build relationships with stakeholders, and ultimately ...
Read MoreGlobal Media Alliance (GMA), a leading PR agency in Ghana, instituted a partnership with Drake University, USA, for a cross-cultural collaboration. GM...
Read MorePublic Relations (PR) plays a pivotal role in the success of any event. It serves as a guiding force that shapes perception, generates excitement and ...
Read MorePress Release July 14, 2023, Accra, Ghana – In marking this year’s World Public Relations Festival, Global Media Alliance (GMA) in partnership w...
Read MoreIn the realm of communication, the relationship between public relations practitioners and the media is one of intertwined collaboration. Both sides s...
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