Archive for category: News

MASTERING PR FOR EVENTS: KEY STRATEGIES AND LESSONS FROM THE #WPRDFESTIVAL

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Public Relations (PR) plays a pivotal role in the success of any event. It serves as a guiding force that shapes perception, generates excitement and ...

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Public Relations is not a manipulation tool – Emma Wenani

Emma Wenani
Chief Director - Global Media Alliance

Chief Director of Global Media Alliance, Emma Wenani, has dispelled the notion surrounding Public Relations (PR) as a tool for manipulation. She expla...

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World PR Day Festival: Global Media Alliance, Boomplay Celebrate Top-10 Artistes in Ghana Harnessing Power of PR

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Press Release July 14, 2023, Accra, Ghana – In marking this year’s World Public Relations Festival, Global Media Alliance (GMA) in partnership w...

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Positioning PR Women for Professional Growth and Excellence: A Feminist Perspective

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All is set for the 7th Women in PR Ghana Summit 2023 and the theme for the year is ‘’Positioning PR Women for Professional Growth and Excellence.’’ As...

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#WPRDFestival: PR & Media – The Blurry Lines

Emmanuel Klome. PR Executive, Global Media Alliance

In the realm of communication, the relationship between public relations practitioners and the media is one of intertwined collaboration. Both sides s...

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Harnessing The Power of Public Relations; A Reflective Essay

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Public Relations (PR) is a powerful tool that shapes public perception, builds relationships, and influences the success of individuals, organizations...

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Thought Leadership: A Strategic PR Tactic For Brands

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A successful public relations (PR) strategy can be a game-changer for any brand. It builds a relationship between the brand and its target customers b...

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#WPRDFestival: Today’s Digital Landscape for The Ghanaian PR Practitioner

Asantewaa Osafo, PR Executive, Global Media Alliance

The World Public Relations Day Festival activities in Ghana has been buzzing in the PR community. It is warming up to be an unprecedented event that u...

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Global Media Alliance closes voting for 7th edition of Ghana Beverage Awards

GBA 2022 Voting Closed

Global Media Alliance, organizers of the Ghana Beverage Awards (GBA) have officially announced the end of the voting phase for this year’s edition of ...

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2022 Ghana Beverage Awards Nominations Closed

Ernest Boateng

The organizers of the Ghana Beverage Awards, Global Media Alliance, have officially announced the closure of the nominations slot for the 7th Edition ...

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