Archive for category: News

Redefining Public Relations : The AI Advantage. By Benedicta Akweley Ashong


Hutton,1999 identifies four stages of Public Relations (PR), starting from ‘the public be fooled’  improving to ‘the public be informed’, progressing ...

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Empowering Women in Public Relations: Navigating the Future Landscape in Ghana. By Bridget Mensah


Public Relations (PR) has undergone significant transformations in Ghana, and women are playing an increasingly vital role in shaping the industry’s f...

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Looking Into The Future: Why PR Matters . By Alberta Dorcas James

Alberta-James- (1)

Like numerous other disciplines, Public Relations (PR) has evolved significantly. Originally focused on employing methods of persuasion, it has evolve...

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The Future of PR in a Changing World. By Asantewaa Osafo


Public Relations has long been the cornerstone of how organizations communicate and build relationships with their audiences. However, in today’s fast...

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Minister Designate for Information, Fatimatu Abubakar, Pays Courtesy Visit to Global Media Alliance Broadcasting Company (GMABC)


The Minister Designate for Information, Fatimatu Abubakar, paid a courtesy visit to Global Media Alliance Broadcasting Company (GMABC) Group, owners o...

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World Public Relations Day Festival 2024 puts spotlight on AI, Sustainability PR


Accra, May 2, 2024 – In an era marked by unprecedented challenges and transformative shifts, the significance of public relations (PR) professio...

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Verna Purified Water shines on Ghana Beverages Awards night

Verna GBA 2023

Following a huge display of creativity and innovation to canvass the most votes, Verna Purified Water has been adjudged the ultimate winner at the jus...

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Eighth edition of Ghana Beverage Awards held amidst pomp & pageantry

GBA 2023 Awards

It was a sight to behold when stakeholders and well-wishers of the beverage industry converged at the plush Kempinski Gold Coast City Accra to reward ...

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Organizers announce voting for Ghana Beverage Awards 2023

GBA Votes 2023

Following a successful nomination period and bartending masterclass, Global Media Alliance, organizers of the iconic Ghana Beverage Awards have offici...

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A Night To Remember; YFM celebrates Independence Day with Area Codes Jam


YFM, Ghana’s number one urban and youth radio station, turned the Legon City Mall into a party zone with its annual Area Codes Jam. This year&#8...

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