Global Media Alliance Hosts Employees Day, Fostering Collaboration and Fun

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Global Media Alliance (GMA) Group recently took a well-deserved break from their busy schedules to bond and have fun at an unforgettable Employee’s Da...

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GIBA Vice President Ernest Boateng emphasizes importance of media development

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Mr. Ernest Boateng, Vice President of the Ghana Independent Broadcasters Association (GIBA) and CEO of Global Media Alliance Group, has expressed GIBA...

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100 Days to Go: GMABC begins Ghana’s General Election Countdown

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Global Media Alliance Broadcasting Company (GMABC), comprising Happy 98.9FM, YFM Accra, Kumasi, Takoradi, and Eproductions, has launched its 100-day e...

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Shaping Africa’s Narrative: Key moments from the World PR Day Festival Summit

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The World Public Relations Day Festival organized by Global Media Alliance culminated in a grand event on Tuesday July 16, 2024, bringing together pub...

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WPRD Festival 2024: Global Media Alliance, Telecel host Sustainability MasterLAB for PR Practitioners

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Global Media Alliance (GMA), a leading communications agency in partnership with Telecel Ghana and supported by KPMG, hosted an interactive sustainabi...

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Happy 98.9 FM set to raise the bar in News Broadcasting with the Launch of Happy Kasaebor

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Happy 98.9 FM has relaunched its news bulletin, “Happy Kasaebor”, with a renewed focus on delivering credible, in-depth, and engaging news...

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Redefining Public Relations : The AI Advantage. By Benedicta Akweley Ashong

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Hutton,1999 identifies four stages of Public Relations (PR), starting from ‘the public be fooled’  improving to ‘the public be informed’, progressing ...

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Empowering Women in Public Relations: Navigating the Future Landscape in Ghana. By Bridget Mensah

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Public Relations (PR) has undergone significant transformations in Ghana, and women are playing an increasingly vital role in shaping the industry’s f...

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Looking Into The Future: Why PR Matters . By Alberta Dorcas James

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Like numerous other disciplines, Public Relations (PR) has evolved significantly. Originally focused on employing methods of persuasion, it has evolve...

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The Future of PR in a Changing World. By Asantewaa Osafo

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Public Relations has long been the cornerstone of how organizations communicate and build relationships with their audiences. However, in today’s fast...

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