User-Generated Content: A game-changer for modern brand storytelling

Collage WDMD (1)

In celebration of this year’s World Digital Marketing Day, Global Media Alliance has put together a series of exciting events that are set to explore ...

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PR and Globalization: A look at the challenges and Opportunities for the industry

Bridget Mensah

One major social force influencing the future of public relations is Globalization. Money, products, materials, information and people flow swiftly ac...

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