Archive for author: Global Media Alliance

Empowering Women in Public Relations: Navigating the Future Landscape in Ghana. By Bridget Mensah

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Public Relations (PR) has undergone significant transformations in Ghana, and women are playing an increasingly vital role in shaping the industry’s f...

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Looking Into The Future: Why PR Matters . By Alberta Dorcas James

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Like numerous other disciplines, Public Relations (PR) has evolved significantly. Originally focused on employing methods of persuasion, it has evolve...

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The Future of PR in a Changing World. By Asantewaa Osafo

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Public Relations has long been the cornerstone of how organizations communicate and build relationships with their audiences. However, in today’s fast...

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Minister Designate for Information, Fatimatu Abubakar, Pays Courtesy Visit to Global Media Alliance Broadcasting Company (GMABC)

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The Minister Designate for Information, Fatimatu Abubakar, paid a courtesy visit to Global Media Alliance Broadcasting Company (GMABC) Group, owners o...

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World Public Relations Day Festival 2024 puts spotlight on AI, Sustainability PR

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Accra, May 2, 2024 – In an era marked by unprecedented challenges and transformative shifts, the significance of public relations (PR) professio...

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A Night To Remember; YFM celebrates Independence Day with Area Codes Jam

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YFM, Ghana’s number one urban and youth radio station, turned the Legon City Mall into a party zone with its annual Area Codes Jam. This year&#8...

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Empowering Women in the Workplace: My Journey at Global Media Alliance

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As I reflect on my journey from the University of Cape Coast (UCC) to my current role as a Digital Accounts Manager at Global Media Alliance, it&#8217...

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Beyond Music: The Enduring Legacy of YFM Area Codes Jam

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Ghana plays host to numerous music events – both local and international. But one event that has captured the hearts and minds of music players for ov...

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Hitlist for Crafting a Winning PR Strategy

Public Relations (PR) is a vital aspect of any business’s success. It helps to shape its image, build relationships with stakeholders, and ultimately ...

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Global Media Alliance hosts Drake University students in cross-cultural collaboration

Interns making a presentation to the GMA team

Global Media Alliance (GMA), a leading PR agency in Ghana, instituted a partnership with Drake University, USA, for a cross-cultural collaboration. GM...

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