Archive for author: emobuobi

KiDi, Kwame Eugene, Kofi Kinaata and others light up YFM’s Area Codes Jam in Takoradi

takoradi areacodes

To mark Kwame Nkrumah Memorial Day, Y97.9FM, Ghana’s number one urban radio station, on Saturday paraded KiDi, Kwame Eugene, Kofi Kinaata, Ayesem amon...

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Corporate Ghana mark Kwame Nkrumah Memorial Day with a Run

corp-run

e.TV Ghana and Japan Motors Corporate Run came off on Saturday 21st September at Silver Star Towers. The annual 5km Run, saw over Three hundred (300) ...

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Happy FM Commissions Pantang Hospital Washroom project

happy-pantang

The Management of Ghana’s number one sports station, Happy FM together with its Listeners’ Association has commissioned an ultra-modern washroom facil...

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The Role of PR in Crisis Management

In today’s work environment, businesses go through various challenges and every so often companies and brands are faced with crisis situations that ne...

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Using Social Media- Don’t lose Guard!

With social media being an important communication tool, most professionals do not want to be left out of the loop. We have seen the smallest and bigg...

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4 Ways to Rank Better Online for Your Own Name: SEO for Personal Branding

Google receives over 4.5 billion searches daily. The reality of the digital age is that people are searching every day for a thing or two every time. ...

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Public Relations vs. Advertising

In today’s fast paced world, where a lot of things are fighting for our attention, many brands and organizations have been forced to device strategies...

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Integrating Virtual Reality into Your Marketing Strategy

By 2020, a third of global consumers are expected to be using virtual reality (VR). Virtual reality is an artificial environment that is created with ...

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Influencing Brand Perceptions Through Story Stelling

When we tell stories to others, specifically stories that shape thinking and pass on wisdom, the brains of the people hearing the story synchronize wi...

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Why Brands Should Use Influencer Marketing As Part of Their PR Strategies

Marketing of a business or brand, in recent times, has undergone a lot of transformation. Transformation in the sense that there are more options, tec...

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